One of the easiest first steps you can take to drastically reduce cross-site tracking and privacy invasion, before even needing to set up a DNS server and change any network configurations, is to implement isolation of browser profiles and sessions (not quite the same as private/incognito browsing). With a few quick steps using Topher's convenient desktop entry files, icon collection and bash script (all published here), you can separate your browsing sessions, cookies and data between the different sites you visit and even have a self-destructing one for quick searches, logins or other uses. They'll get their own dock and launcher icons, retain login sessions within themselves, and can be individually customised with themes, cookie policies and other settings.
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